Tag: Search Engine Optimization

Interview with Bruce Clay: SEO Expert (Part 2)

Can you explain the expertness three-legged stool (Inbound, Outbound and External) and how each is important to a successful SEO campaign? Sure. The expertness three-legged stool relates to the link profile for your site and is a part of how your site conveys importance, trust and authority. A link in the online world is a [...]

Posted by Michael Bell on Tuesday, November 6th, 2012
Posted in Interviews
Tags: Interviews, Search Engine Optimization

Interview with Bruce Clay: SEO Expert

Since 1996, Bruce Clay, Inc. has been the leader in the search marketing industry through SEO Code of Ethics, Search Engine Relationship Chart®, and SEO Training and Certification programs that promote ethical SEO practices. Headquartered in California, Bruce Clay, Inc. has global locations in Australia, Switzerland, India, Japan and Brazil. I recently met Bruce Clay [...]

Posted by Michael Bell on Monday, November 5th, 2012
Posted in Interviews
Tags: Interviews, Search Engine Optimization

101: Search Engine Optimization

Search Engine Optimization or SEO is a vital form of marketing for almost any type of business ranging from a local fishing charter to a Fortune 500 company. Effective SEO enables a company’s website to rank higher on the Search Engine Results Pages (SERPs) for specific, targeted keywords when doing a search though one of [...]

Posted by Brett Melson on Thursday, July 23rd, 2009
Posted in 101
Tags: 101, Search Engine Optimization