Tag: Health of Steve Jobs

Apple Continues Down the Path of Secrecy

On May 6th we published A Critique of Apple’s PR Response To Steve Jobs’ Health Issues. It looks like we aren’t the only one talking about Apple‘s lack of transparency. The New York Times just published a great article on the same topic. Below is an excerpt: Apple is one of the world’s coolest companies. [...]

Posted by Carleigh Lowe on Thursday, June 25th, 2009
Posted in Articles of Interest
Tags: Apple, Articles of Interest, Health of Steve Jobs, Public Relations

A Critique of Apple’s PR Response To Steve Jobs’ Health Issues

Let me start with full disclosure:  This post is being written on a MacBook linked to a large Apple cinema display screen. The MacBook is the latest in a string of Apple computers I’ve owned over the last decade and a half.  I also have an iPod and that little miracle, an iPhone. In fact, [...]

Posted by George Merlis on Wednesday, May 6th, 2009
Posted in Essays
Tags: Apple, Health of Steve Jobs, Public Relations