Tag: Apple

Jobs, Jobs, Jobs and Steve Jobs

Originally, President Barrack Obama was going to give his State of the Union Address on Tuesday, January 26. But then someone in the White House realized that the address would preempt the season premier of “Lost” on ABC, so the SOU was moved to Wednesday,  January 27.  The focus of of the address was jobs. [...]

Posted by George Merlis on Thursday, January 28th, 2010
Posted in Essays
Tags: Apple, Media, Media Training, News

Apple Continues Down the Path of Secrecy

On May 6th we published A Critique of Apple’s PR Response To Steve Jobs’ Health Issues. It looks like we aren’t the only one talking about Apple‘s lack of transparency. The New York Times just published a great article on the same topic. Below is an excerpt: Apple is one of the world’s coolest companies. [...]

Posted by Carleigh Lowe on Thursday, June 25th, 2009
Posted in Articles of Interest
Tags: Apple, Articles of Interest, Health of Steve Jobs, Public Relations

A Critique of Apple’s PR Response To Steve Jobs’ Health Issues

Let me start with full disclosure:  This post is being written on a MacBook linked to a large Apple cinema display screen. The MacBook is the latest in a string of Apple computers I’ve owned over the last decade and a half.  I also have an iPod and that little miracle, an iPhone. In fact, [...]

Posted by George Merlis on Wednesday, May 6th, 2009
Posted in Essays
Tags: Apple, Health of Steve Jobs, Public Relations