10 Mistakes Growing Companies Make
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Tags: Articles of Interest
Here’s a great article from Forbes.com on common mistakes that growing companies make. Check out the excerpt below:
1. Wait until your company is up and growing before you formalize it. Some entrepreneurs can’t decide if they want to be a Limited Liability Corporation (LLC) or a C-corporation, or they don’t have the money, so they put off doing anything until the first venture capital round, or until the first lawsuit occurs. The simple answer is to do something, and start simple. In almost every state, you can incorporate as an LLC with a minimal effort, and a cost in the hundred dollar range. This step shows everyone you are serious, and limits your liability on any mistakes. It also forces you to pick a name for your company and put other intellectual property stakes in the ground. It’s not that hard to change later to a C-Corp. Company and product naming may also seem simple, but should be a key early effort, because mistakes can be very costly. You may recall the Chevy Nova, a compact car from GM. Pundits in Latino countries quickly pointed out that the name, ‘no va’ means ‘does not go’ in Spanish. Professional advice in this area is highly advised. Cultural and religious implications must be very carefully considered.
2. Rely on informal agreements with partners. You may all be friends, or spouses, today, but things do change quickly in the stress of a growing company. The same principles apply to strategic partners. Early co-founders often drop out of the picture due to disagreements, and you forget about them, but they don’t forget about the verbal promises you made. Later, when your venture is trying to close on financing, or even going public, that forgotten partner surfaces, demanding their original share. This problem can be avoided by incorporating immediately after early discussions, and issuing shares to all founders. I know two former friends who are still killing each other financially years later over an unwritten agreement, remembered differently by each.
3. Quick to hire and slow to fire. If you are growing quickly and desperate for help, you may skip on the homework of a proper job description, or validating applicant credentials are a fit before you proceed to interview. The message here is that if you don’t know exactly what help you need, you probably won’t get it. Hiring after one interview is like hopping a red-eye to Vegas to get married after one date. Equally bad, you may know what you want, but you are trying to force-fit the candidate into the position. Maybe she’s related to the boss, or you are confident that the candidate will be a good helper, and can learn a lot from you. Helpers are expensive, since it often takes longer to jointly do a job than it would take one qualified person to do it alone. On the other end of the process, don’t hesitate to pull the trigger fast when a new hire isn’t working, but don’t forget to be human and follow all the steps. Carrying a non-performing employee probably triples the costs, since you are paying two people to do the job, and at least one other is de-motivated by the inequity.
4. Only hire people who like you or think like you. Flattery feels good, but it doesn’t pay the bills. Look for the thoughtful challenge to your ideas, and practice active listening, when you are selling your vision. High three-digit intelligence has value. Some executives think they can mix business with pleasure, with inter-office relationships. We all have our favorite story on this one. Make it a rule to not fraternize with your employees, and choose your partners wisely.
5. Be super-conservative on your cash needs. Double-check both the money you need before funding, and the size of investor funding requests. You will be amazed at how many items you forgot to cover, and how fast the cash disappears. You should buffer the first by 50%, and the second by 25%. Severe cash flow problems are a big mistake, and may not be recoverable. When you have people and their families depending on you for their paychecks, and you are strapped for money, there certainly won’t be any money for growth. Even if you can find someone willing to help, it may be a very expensive proposition. Cash is more important than profit.
Read the full article HERE.
Comments (0)Growth Opportunity: Your Company’s Website
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On a daily basis we receive numerous comments about how informative and great looking our website is. We really appreciate the positive comments as we take great pride in providing our clients with FREE live chat & lifetime customer support on all the information they need to know before, during and after filing a Delaware LLC or Delaware Corporation.
If you have not already heard, to augment our main website www.delawareinc.com in the last year we also launched two more websites www.delawarellc.com (in both English and Spanish) and www.payfranchisetax.com to help give our clients with more focused and in-depth information about our services and why Harvard Business Services is Delaware’s Premier Formation Specialists for the past 30 years now.
I recently read a great article on businessweek.com called Use Your Website to Grow Your Business. Nicole McCullum writes:
“Your website is one of the most powerful marketing tools you have. By itself it may not produce the results you’re looking for, but when combined with your other marketing initiatives it can be a vital source for your lead generation campaign while helping you increase sales, reduce advertising costs, and produce a higher return on investment. The key is including your website in all your marketing pieces. Whether you engage in online, print, TV, radio, or affiliate marketing, all roads must lead back to your website in order to maximize your return on investment. To do so, the following five steps must be implemented.”
1. Make sure your website is a reflection of who you are as a company. Your design is worth a million words, so make it count by ensuring it is an expression of your company and specifically geared and tailored to your target market. A good design should capture visitors’ attention the moment they arrive on your site, and hold their attention as they pass through your site?
2. Engage visitors with a compelling marketing message that has instant impact. Once you have captured visitors’ attention with your design, your marketing message is the key to getting them to stay on and learn more about your company and what you have to offer. Keep it short and include a problem statement and your solution. Solidify your credibility with testimonials, case studies, press mentions, or sample work.
3. Ensure your website has a call to action. Whatever action you want visitors to take once they arrive on your website should be clearly stated and highlighted. Say it once and say it again, not just on your home page but throughout your website and at every opportunity you get to increase your chances of converting your website visitors into leads.
4. Use ethical bribes to boost lead generation. You will maximize your return on investment and reduce advertising cost if you are able to convert more of your Web visitors into leads, which will in turn allow you to establish credibility and build a relationship. The best way to accomplish this goal is to use ethical bribes that are irresistible in exchange for their contact information. Try things like “free trials,” “free reports,” or “free consultations.”
5. Nurture leads easily and effortlessly with website marketing automation. Integrate your website forms with a marketing automation tool that saves you time and money. You can easily schedule a series of follow up e-mails or phone calls to stay in touch with prospects and move them further along in the pipeline and into a sale.
Our website is our number one priority, along with being at the top in SEO (Search Engine Optimization). If you are a small company and have a minimal budget for SEO take a look at this helpful starter guide on SEO from Google.
In a time when the stock market and the real estate market are nothing more than financial roller coasters think about investing in the growth opportunity closest to home: Your WEBSITE!
Comments (1)Baseball and Delaware Law
Filed Under: Articles of Interest, Delaware
Tags: Articles of Interest, Delaware
How often do your two favorite subjects come together? Very rarely do mine: Baseball and Delaware Law. You may know what I am referring to when I say that, but in case you are not a sports fan like I am you may not know that the Los Angeles Dodgers one of baseball’s more storied franchisees filed for Chapter 11 bankruptcy protection in a Delaware Court this summer.
According to the bankruptcy petition, Los Angeles Dodgers Holding Company LLC a Delaware Company headed by Frank McCourt are in financial hardship right now and are carrying as much as $500 million in liabilities and is unable to fund its current operations.
A Boston real-estate developer Frank McCourt purchased the Los Angeles Dodgers in 2004 for $430 million. In a recent article from Jason Fell from Entrepreneur.com he said, “Despite the large size of the organization, the financial downfall of this storied baseball franchise can offer a number of important lessons for small-business Owners.
A Los Angeles-based bankruptcy attorney Leon D. Bayer, said “If this can happen to the Dodgers, it can happen to a small business.”
Bayer went on in the article to offer three big lessons small-business owners can learn from the Dodgers bankruptcy filing:
- 1. Keep personal and business finances separate. Between 2004 and 2009, the McCourt family is said to have taken $108 million in personal distributions from the team to help fund personal mortgages and real estate. A business owner should never remove so much capital that a business cannot maintain its ongoing operations, Bayer says.
- 2. Understand the power of a franchisor. Some franchise agreements contain “onerous provisions” that might make potential franchisees leery of buying in, Bayer says. In the case of the Dodgers, Major League Baseball Commissioner Bud Selig last week blocked a $3 billion television deal between the Dodgers and Fox. In a statement, Selig said McCourt’s “ideas and proposals,” including the deal with Fox, “have not been consistent with the best interests of baseball.”
- 3. Don’t overstaff. Among the Dodgers’ creditors (it has as many as 10,000, according to the bankruptcy petition), former slugger Manny Ramirez is owed the most at almost $21 million. Next up is another former player, Andruw Jones, who is owed more than $11 million. While baseball player salaries can be debated, the lesson for small-business owners is not to hire too many employees, and not overpay the ones you do hire, Bayer says.
What lesson can we all take away from this? Well there are many but the biggest one is that Delaware protects your personal assets in bankruptcy better than other jurisdictions. I will keep you posted on how it works out for the Los Angeles Dodgers.
To read the full article click HERE.
Comments (0)Essential To-Do List for First-Time Entrepreneurs
Filed Under: Articles of Interest
Tags: Articles of Interest, Entrepreneurs
Check out this article from bnet.com with a great to-do list for first time entrepreneurs. See excerpt below:
Before we go into how to increase your chances for success, first a few dire facts. Only about half of small business start-ups survive 5 years or longer. The top two reasons for failure are:
1. Lack of experience — not operational (building or selling your better mouse trap) but lack of business experience.
2. Running out of cash — the earning curve never catches up with the learning curve.
So, our best piece of advice to you is this: When you control your money, you control your future. Here’s a to-do list to help you get to the five-year mark — and beyond.
1. Overestimate (generously) your costs to start up.
A few years ago, a rock climber in Phoenix needed rescuing when he tried to rappel a 400-foot rock face with a 250-foot rope. Your initial cash for your start-up is like your rope. Are you going to leave yourself dangling 150 feet from your destination?
Don’t make the mistake of underestimating the cost of your new business and overestimating sales and your break-even point. Instead, try this: Take your best, conservative estimate for your start-up costs, then double it. Then add 20%. Surprisingly, this is usually pretty close to reality.
2. Know your break-even point.
Ten thousand dollars in sales does not cover $10,000 of expenses. Your cost of sales could easily be $7,000, leaving you $3,000 in gross profit, which you will need to pay all of your sales, general, and administrative costs. It’s simple arithmetic: You reach the break-even point when your gross profit equals all remaining business costs.
3. Realize that you can’t make up in volume what you lose in profit — so price accordingly.
One of the great myths in business is that by offering lower prices you will attract more customers and then, down the road, you can raise your prices. Without proper profit margins, you will not generate the cash flow to stay in business. You can’t be all things to all people. It is far more important to establish a clear and unique value proposition, then price your goods and services accordingly.
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Thousands of Nonprofits Lose Tax-Exempt Status
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Tags: Articles of Interest, IRS
If you are thinking about making a tax-deductible donation to a small charity, you may want to make sure it is still a charity. A few recently lost their tax-exempt status for failing to file documents with the IRS. Charities, membership groups, and trade associations without tax-exempt status are not allowed to receive tax-deductible contributions and may now have to pay taxes on any income they receive.
On June 8, 2011, the IRS posted a list of approximately 275,000 groups that did not file informational reports for three consecutive years. Tax-exempt groups other than churches and certain church-related organizations making less than $50,000 a year were required to file the form for the first time in 2007 (after Congress passed the Pension Protection Act of 2006, giving the IRS a way of tracking these organizations.)
The IRS has posted the list on www.irs.gov/autorevocationlist. Information included gives the name, employer identification number (EIN), type of organization, and last known address. The list is searchable by state. They will also post monthly updates with additional information about organizations whose filing dates have come due. Donations made prior to an organization being added to this IRS list remain tax-deductible.
Publication on this list of organizations whose tax-exempt status has been revoked is intended to serve as notice to donors and others that they should not rely on a prior listing or publication. The IRS believes that the vast majority of tax-exempt groups have filed their forms and are unaffected by the revocation listing, and many on the list are simply no longer in existence.
The tax agency said procedures have been set up to help those groups who seek to have their tax-exempt status reinstated. They must fill out an application and pay a user fee, regardless of whether they originally needed to file such an application. Information on the reinstatement process can be found on IRS.gov
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